Web marketing, search engine optimisation (SEO) and pay per click (PPC) West Midlands

SEO ensures that your site is working as hard as possible to engage users. If your content is not written in a way that makes it easy for search engines can crawl your site, you will never get good natural rankings.

We can optimise your website for rankings and traffic gains, improve your click-through and conversion rates, by looking at your site's usability and users' experience.

This involves:

  • Analysis of your audience, industry, conversion funnel
  • On page content strategy and a technical analysis of your website
  • Planning a comprehensive SEO strategy including on-page optimisation
  • Traffic generation strategy and integrating your social media and offline activity

    • Pay per click

    Pay per click (PPC) is a form of online advertising that you, the advertiser, only pay for when someone clicks on your ad.

    DarkeJones has two main objectives - to increase your profitability and lower your ongoing costs.

    This involves:

    • Analyse the user journey from click to checkout
    • Understanding your PPC objectives and put in place effective bidding strategies
    • Identify and implement software requirements
    • Create optimal campaigns
    • Test and test again, this is vital in an ever-changing environment

    By measuring the campaign we are able to adjust and revise the campaign to maximize your investment.

    If you would like to know more about SEO or PPC please contact Mark Johnson on 01905 820542 or email mark.johnson@darkejones.co.uk

     

     

    Google partner

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